Driving climate action. Across industries. Across borders. Across culture.
→ Working with the Climate Group’s core leadership team to rationalise, configure and articulate their vision of a world of net zero carbon emissions by 2050.
→ Stakeholder engagement and interviews to ensure all voices across the group are heard and considered.
→ A brand that speaks to the urgency of the Climate Group’s work looking to influence global policy makers and business leaders.
Press:
Itsnicethat
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“A world of net zero carbon emissions by 2050”. That’s the goal of Climate Group. The non-profit, powered by its network of sub-brands, drives businesses and governments to turn climate pledges into climate action. The brand builds urgency by its use of bold fast moving visual design and contrasting colours. Alongside articulating the brand we rationalised and organised the groups brand architecture bringing about harmony and driving attribution to the master brand. We embedding ourselves within the organisation through numerous stakeholder interviews, workshops and collaborative sessions to ensure we had a solution that everyone within the organisation could get behind.
